The Scribbler by Theme Team

TURN YOUR
AUDIENCE
INTO REACH

An LED write-on video installation that transforms live moments into branded, shareable content. In real time.

Plan Your Activation See How It Works
88%
Share Rate
2.1M+
Audience Reached
82
Clips Shared
What Is It

THE LED WRITE-ON ACTIVATION

The Scribbler is an illuminated interactive installation. Guests write directly onto an acrylic surface, record a short video message, and instantly receive a professionally branded clip ready to share. It generates real content, real data, and real reach at every event.

01

Write on the surface

Guests pick up a marker and write directly onto the illuminated acrylic panel. The LED tubes create a cinematic, social-ready aesthetic without any staging.

02

Record a video message

A DSLR captures the moment in high definition. Branded overlays, colour grading and event titles are applied automatically. No editing. No waiting.

03

Share or capture data

Clips are delivered via AirDrop, QR code or web gallery in seconds. Every session is logged. Every share is tracked.

The Scribbler illuminated unit
Case Study
The Basement
x
The Basement x Footasylum x Jordan

AN INVITE-ONLY CULTURAL EVENT. ONE ACTIVATION DESIGNED TO MAKE THE MOMENT TRAVEL.

The room was stacked. Models, rappers, artists, influencers, photographers, brand managers, and creatives from across the culture. The kind of crowd that doesn't need to be told to share. The Scribbler gave them a reason to.

10 of those in the room used the activation. Their combined following: 2.1 million. The results speak for themselves.

70
Total Sessions
88%
Share Rate
Industry avg: 40-60%
82
Total Clips Shared
2.7M+
Combined Audience
Of those who shared
210K
Est. Impressions
£3,150
Earned Media Value
At £15 CPM
Scroll to see more
Influencer Breakdown
NamePlatformFollowers
FootasylumSocial1.1M
Specs GonzalezSocial370K
CPEEZYSocial240K
Aoife FarrellSocial135K
Layo's ChoiceSocial72.8K
BrazavilleeeSocial65K
Logan SamaSocial37.9K
Savage DanSocial39.4K
J2KSocial34.8K
damnshaqInstagram32.6K
a1.2funnyInstagram650K

These are participants who used The Scribbler and shared their clip. The wider room included additional influencers, artists, models and brand figures — many of whom engaged with the activation without being captured in this data set.

Share Method Breakdown
100% of sessions captured as HD video. 88.6% share rate against an industry benchmark of 40-60%. The most shared single clip was shared 5 times. This is not a photo booth metric. This is campaign-level performance from a single activation unit.
Hire Duration
3 Hours
This activation ran for a 3-hour window — 70 sessions, 82 clips shared, 2.7M+ combined audience reached. That's the output from a single evening hire.
Setup & Installation
We Handle It
We arrive the day before or a minimum of 3 hours prior to your event. Full setup, testing, and briefing included — you focus on the event, we handle everything else.
"NOT A PHOTO BOOTH. AN ACTIVATION THAT GENERATES CONTENT YOUR AUDIENCE ACTUALLY SHARES."
The Scribbler by Theme Team
Exclusive Content

IN THEIR OWN WORDS

After the activation, we captured something brands rarely get — guests on camera explaining exactly why they wrote what they wrote. Unscripted. Unprompted. Authentic brand sentiment in their own voice.

Play
Play
Play
Why It Matters

These clips are exclusive to Theme Team — shared only with the brand. They represent raw, unedited sentiment that brands spend thousands trying to manufacture. We capture it as a natural byproduct of every activation, then post the highlights on our own channels.

→

Guests filmed explaining what they wrote and why — real emotional responses to the brand experience

→

Unprompted. Unscripted. In their own voice and language

→

Delivered as an additional content asset alongside the activation report

Follow Along

@THEMETEAM.UK

Follow on Instagram

ACTIVATIONS · CONTENT · REACTIONS · BEHIND THE SCENES

Follow @themeteam.uk
Interactive Tool

DESIGN YOUR OWN SCRIBBLER

Customise colours, lighting and branding in real time. See exactly how The Scribbler looks in your brand identity before you book.

LAUNCH CONFIGURATOR →
Who It's For

BUILT FOR BRANDS THAT NEED CONTENT, NOT JUST COVERAGE

RETAIL LAUNCHES

Drive dwell time on the shop floor. Give customers a reason to stop, participate, and post. Every clip is a branded piece of content walking out the door.

CULTURAL EVENTS

When the room is full of people with reach, the activation needs to match. The Scribbler turns cultural moments into distributed, shareable content at scale.

BRAND CAMPAIGNS

A single installation generating 82 clips with a combined 2.1M audience reach. Experiential marketing with measurable digital output.

Full Service

HOW WE DELIVER IT

⚡

TURNKEY SETUP

We handle everything. Delivery, build, branded software configuration, on-site staffing, and strike. You brief us, we deliver a working activation.

🎨

BRAND INTEGRATION

Custom branded overlays, colour grading, intro and outro cards, and logo placement across every clip. Every piece of content is campaign-ready.

📊

POST-EVENT REPORT

Session counts, share rates, clip delivery stats, and estimated reach. Full data report within 48 hours of every activation.

Investment

ACTIVATION PACKAGES

PRICING ACCESS

Our pricing is shared directly with clients and partners. Enter your access code to view activation packages.

🚀
Limited Launch Offer
Introductory rates available now. Prices will increase as the product develops. Lock in your rate today.

Transparent pricing. No hidden costs. Everything included.

Core Activation
£2,700
Everything you need for a standalone branded activation at your event.
Launch Rate — Limited Availability
  • Full unit delivery and setup
  • Branded overlays and clip templates
  • AirDrop, QR and web gallery delivery
  • Up to 4 hours activation (Half Day)
  • On-site support
  • Post-event data report
Get a Quote
Brand Integrated
£3,900
Full brand integration, data capture, and campaign-ready content output.
Launch Rate — Limited Availability
  • Everything in Core
  • Custom unit wrap in brand colours
  • Data capture and opt-in collection
  • Campaign-ready content edits
  • Full Day activation
  • Extended content rights
  • Priority post-event turnaround
Get a Quote
Campaign Partner
POA
Multi-event campaigns, retainer relationships, and bespoke builds.
  • Everything in Brand Integrated
  • Multi-event pricing
  • Dedicated account management
  • Bespoke unit customisation
  • Campaign strategy and planning
  • Performance benchmarking
Let's Talk
Coming Soon

OWN A SCRIBBLER

We're exploring manufacturing units for outright purchase. If you're an experiential agency, event company, or brand looking to own the activation permanently, we want to hear from you.

Units will be fully branded, built to spec, and supported. Join the interest list and we'll be in touch when purchase options open.

We're building an interest list ahead of units becoming available for purchase. No commitment — just let us know you're interested and we'll be in touch first when they're ready.

Join the Interest List

No pricing. No commitment. First access when units are available.

Follow The Work

@THEMETEAMUK