An LED write-on video installation that transforms live moments into branded, shareable content. In real time.
The Scribbler is an illuminated interactive installation. Guests write directly onto an acrylic surface, record a short video message, and instantly receive a professionally branded clip ready to share. It generates real content, real data, and real reach at every event.
Guests pick up a marker and write directly onto the illuminated acrylic panel. The LED tubes create a cinematic, social-ready aesthetic without any staging.
A DSLR captures the moment in high definition. Branded overlays, colour grading and event titles are applied automatically. No editing. No waiting.
Clips are delivered via AirDrop, QR code or web gallery in seconds. Every session is logged. Every share is tracked.
The room was stacked. Models, rappers, artists, influencers, photographers, brand managers, and creatives from across the culture. The kind of crowd that doesn't need to be told to share. The Scribbler gave them a reason to.
10 of those in the room used the activation. Their combined following: 2.1 million. The results speak for themselves.
These are participants who used The Scribbler and shared their clip. The wider room included additional influencers, artists, models and brand figures — many of whom engaged with the activation without being captured in this data set.
Rappers, artists, influencers, brand managers and creatives, all drawn to the same moment.
"NOT A PHOTO BOOTH. AN ACTIVATION THAT GENERATES CONTENT YOUR AUDIENCE ACTUALLY SHARES."
After the activation, we captured something brands rarely get — guests on camera explaining exactly why they wrote what they wrote. Unscripted. Unprompted. Authentic brand sentiment in their own voice.
These clips are exclusive to Theme Team — shared only with the brand. They represent raw, unedited sentiment that brands spend thousands trying to manufacture. We capture it as a natural byproduct of every activation, then post the highlights on our own channels.
Guests filmed explaining what they wrote and why — real emotional responses to the brand experience
Unprompted. Unscripted. In their own voice and language
Delivered as an additional content asset alongside the activation report
ACTIVATIONS · CONTENT · REACTIONS · BEHIND THE SCENES
Customise colours, lighting and branding in real time. See exactly how The Scribbler looks in your brand identity before you book.
Drive dwell time on the shop floor. Give customers a reason to stop, participate, and post. Every clip is a branded piece of content walking out the door.
When the room is full of people with reach, the activation needs to match. The Scribbler turns cultural moments into distributed, shareable content at scale.
A single installation generating 82 clips with a combined 2.1M audience reach. Experiential marketing with measurable digital output.
We handle everything. Delivery, build, branded software configuration, on-site staffing, and strike. You brief us, we deliver a working activation.
Custom branded overlays, colour grading, intro and outro cards, and logo placement across every clip. Every piece of content is campaign-ready.
Session counts, share rates, clip delivery stats, and estimated reach. Full data report within 48 hours of every activation.
Transparent pricing. No hidden costs. Everything included.
We're exploring manufacturing units for outright purchase. If you're an experiential agency, event company, or brand looking to own the activation permanently, we want to hear from you.
Units will be fully branded, built to spec, and supported. Join the interest list and we'll be in touch when purchase options open.
We're building an interest list ahead of units becoming available for purchase. No commitment — just let us know you're interested and we'll be in touch first when they're ready.
No pricing. No commitment. First access when units are available.